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— 2020
45° 32’ 17.38” N
122° 40’ 18.715” W
23 alumni
920 days
Today’s date:

Julie
Rasos

food typography
stop motion animation
digital art
digital illustration
monoline illustration
hand-lettering
typography
foodie
packaging
branding
layout
modern
simple
clean
elegant

Dramatically-lit photograph of julie with shoulders turned to right, head turned to camera smiling, right arm across body holding left arm

Julie is a graphic designer, illustrator, and lettering enthusiast based out of Portland, Oregon. Her approach to design revolves around combining both hand lettering and digital illustrations to reach innovative and appealing design solutions that tell stories.

Dramatically-lit photograph of julie with shoulders turned to right, head turned to camera smiling, right arm across body holding left arm
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Dramatically-lit photograph of Julie sitting, smiling at camera, hands crossed at lap
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Dramatically-lit photograph of Julie, smiling at camera, chin resting on hands
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Dramatically-lit photograph of Julie sitting with shoulders facing left, gaze right, hands crossed at lap
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Turquoise table with red and white napkins, hot dogs, pretzels, and orange Fanta soda bottle. Oranges cut and arranged to read Fanta Sea.

Why do you do what you do?

Julie: I don’t talk about this too often, but the reason why I design is because of my older brother. He is a graphic designer and I was inspired by all the work he created in high school. I tried it out for myself, and grew to love it as much as he did. I was basically his shadow, and actually followed him to Oregon and went to the same college he went to. He is now working for the Portland Timbers as a graphic designer and hopefully one day I too get to reach that same goal of working at a great company.

What is one thing you want to learn right now?

Julie: I really want to learn embroidery! I love tedious, hands-on tasks and something about it seems very therapeutic.

No one is perfect and it’s okay to give yourself a break every now and then. There will be times when you feel overwhelmed with things but take deep breaths and tackle it one step at a time.

What advice would you give your past self?

Julie: Hey girl, don’t be so hard on yourself. No one is perfect and it’s okay to give yourself a break every now and then. There will be times when you feel overwhelmed with things but take deep breaths and tackle it one step at a time.

Sweet or salty? Cake or pie? Coffee/tea?

Julie: Sweet, Cake, and Bubble tea!

What would your alterego do, if not design/illustration?

Julie: When I was little, I wanted to be a massage therapist. I believed that I had “healing powers” and would practice on my parents everyday (haha)! So if I wasn’t a designer, I think I’d be a masseuse or maybe take on some other profession in the health field.

Behind-the-scenes of photo shoot for the previous image, showing the setup and detail of custom lettering. textured custom hand lettering illustration, reads 'for the love of letters' in mixed embellished and modern styles, with vines. Black-and-white vinyl album design for 'Paradise Lost,' with detailed, modern line art imagery from traditional Hawaii contrasted with tourist-centric Hawaii. A portion of 'Paradise Lost' artwork printed on natural colored tote bag in black, shows woman in front of natural landscape with shoreline, palm trees, and mountains. 4 tiled images show different views of hand lettered script designed for Brew Dr. Mint Lemonade, reading 'Summer Bash.' Lettering is made from mint, with decorative lemons, in citrus colors. On phone with woman’s smiling face, in Instagram on phone with cut paper lemons and leaves, in progress, and on a bus billboard ad. Modular hexagonal packaging design, built from three diamond-shape chocolate boxes stacked together. Black art with modern pink and white confetti design with line art of raspberries, window in package shows chocolate. Hand lettered script design shot from above, constructed of breakfast cereal, berries, honey, chocolate, and waffles. Reads 'Sandy Eggo.' Behind-the-scenes of photo shoot for the previous image, showing the setup and detail for photographing the meticulous process of designing the image. Hand-lettered script carved with a finger into flour, with ingredients and baking tools to make cupcakes designed into the image. Small chocolate cupcakes with pink and white frosting peek into the image. Script reads 'It’s mind over batter.' Colorful red and gold with black, clean, geometric artwork featuring spotlight, stage curtain and equipment, microphone, trumpet, music, tulips, and building among shapes. Reads 'Vancouver Stage & Art,' the name of the company this brand was designed for. Same imagery from previous image in green and gold palette on a business card. Photographed in a stack from above, design reads Margaret Gunther in clean modern type, with her contact info. Colorful design system for Vancouver Stage & Art shows color swatches, stacks of business cards in 4 seasonal color variations, type system in Avenir and Proxima Nova fonts, letterhead with custom VSA designed to look like musical notation, and photos of the 5 designers who worked on the project under Julie’s direction Design system created for Oya Tsu Pan bakery, featuring mix of clean typography with script lettering and physical baked goods, laid out to interact with each other on white background. Photo from thesis gallery exhibit shows large posters of hand-lettered punch lines to jokes, made out of food. Small ipads and details of process are also installed with the large posters, vinyl hand lettering. Brightly lit, modern space and white moveable walls. Intricate hand lettering built from Smarties candy and pencils, reads 'It Wanted to Be a SMARTY.' Pink, white, and brown colors on yellow background. 4 different images in a grid, detailing folded CD packaging that assembles together from two triangle shapes. Teal, red, and white lettering has a mix of styles, including bubble letters, expressive hand lettering. Fun and playful style.

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